Drake Can’t Get Enough Stone Island Proper Now

As you might have gathered from his speech to Rihanna at the 2016 Video Music Awards, Drake isn’t the most delicate of men in the case of confessing his love. And this isn’t just with regards to the girls in our current Best-Dressed Man on this planet’s life, it is also true of the brands he digs. Proper now the rapper’s fanboying exhausting over Stone Island, a label he is worn persistently on stage during his Boy Meets World tour dates right here in the UK.

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After all, the collab won’t come as a surprise to diehard Drake followers because the label has been a staple of the singer’s wardrobe during earlier visits to the capital. Attending Wimbledon final year he put his personal spin on the standard tennis uniform, sporting an all-white ensemble, full with Stone Island sweatshirt, as properly one of the model’s zip-ups. stoneisland.co.

And it’s not simply in this nation that he is been a one-man PR machine for the label. He’s regularly appeared courtside at NBA video games in the US wearing Stone Island.

Drake’s out right here sporting Stone Island and quoting our british slang ?? pic.twitter.com/91LvJj2uTb

After all, anybody who follows the man on Instagram will know simply how deep this love goes – almsot each other submit just lately has been related to the model, whether that be a shot of him repping Stone Island on stage or wearing his custom gold and diamond Stone Island emblem chain (by Ben Baller, and price an estimated $one hundred,000).

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UK City Benny dropped off a classic @benballer @teo_rivetti @tiarivetti

A put up shared by champagnepapi (@champagnepapi) on Feb eleven, 2017 at eleven:48am PST

However, perhaps an important submit he’s performed is the one with him posing with Stone Island’s proprietor Carlo Rivetti. Whereas Drizzy could have been channelling basic homegrown road type throughout his time within the UK (the brand has long been associated with British street tradition, from Britpop to football), the truth that he is met the man who has final sway over what the model makes implies that he would possibly lastly get to make his mark on the brand he loves with a bodily release of his tour merch. And is not that each fanboy’s dream?

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